Daniels Marketing Support Services (Asheville, NC)
December 2005-Present
New Business Development (Piedmont Triad)
Contribute to Sales Revenue through prospecting, developing, and maintaining customer relationships
Consult and develop projects using integrated marketing channels that provide results for client goals and objectives
Provide continual market assessments
Develop on-demand programs for client inventory management solutions
Write comprehensive client proposals
Winston Printing Company (Winston-Salem, NC)
June 2001-October 2005
Marketing Services Manager (Winston Packaging Division)
Coordinated collateral marketing materials including newsletters, brochures, sales sheets and sales kits
Designed and developed internal CRM database
Developed and administrated web site www.winstonpackaging.com, as well as news blogs
Administrated online procurement system (Winston Direct)
Analyzed customer satisfaction surveys, online company search applications and market trends
Coordinated and attended trade shows, sales meetings, and marketing events
Researched and implemented new packaging and printing technologies
Backup administrated Local Area Network (LAN) and Enterprise Resource Planning System
Certified as ISO 9001:2000 Internal Auditor
VI Marketing Manager (Live Wire Graphics Division)
Implemented and managed variable data programs, data processing, direct mailings, online marketing procurement, and CRM
Researched, developed, implemented, and managed online marketing procurement system (Live Wire Direct)
Consulted clients for direct marketing, response tracking, online marketing procurement and data processing
Coordinated marketing materials including variable data newsletters, brochures, direct mail, web site, and stationary
Administrated Local Area Network, FTP and web site www.livewiregraphics.com
Account Executive (Live Wire Graphics Division)
Contributed to Sales Revenue through prospecting and developing customer relationships
Developed on-demand programs for client inventory solutions
Contributed to strategic marketing plan
Estimated and wrote Proposals for client projects
Minor’s Printing (Boone, NC)
March 2000-June 2001
Graphic Designer/Prepress Operator/Network Administrator
Print design, layout, and imposition for customers
Reflective and transparent image acquisition on Scitex scanner
Digital imaging using postscript language for output to digital devices to produce proofs, film, and plates
Administrated LAN, web site, FTP server, email servers, as well as a Rampage RIP workflow system
Customer service
Researched, developed and implemented new technologies
Banta Digital Group (Charlotte, NC)
June 1998-March 1999
Prepress Operator
Internship through August 1998; Part-time through March 1999
Built, updated and troubleshot graphics files
Printed to postscript, digital proofer, image imposition software, and content management system |